How do you change the perception of a brand?

Nokia is synonymous with mobile phones, but sold the business years ago and made a pivot to B2B technologies. I was brought on to help bring the brand back to the consumer market on social and help launch an entirely new suite of consumer products.

While at Nokia Technologies, I helped introduce a range of AR/VR, spatial audio, digital health, and mobile devices to the consumer market on social media. I also supported digital marketing campaigns at Sundance Film Festival, Mobile World Congress, and Cannes Lions.

Previous
Previous

Too Faced Cosmetics

Next
Next

Recs App